Helping busy babes build a balanced life and successful career





i know you're TIRED OF EARNING $0 from your Hobby-status business or maybe you're drained by YOUR 9-5!

What would it mean to you (+ your family) to become the freedom & financially thriving entrepreneur you've always wanted to be? Maybe you've been waiting for the right time, to have enough money, or the perfect opportunity? Sound like you?


I get it. Deep down inside you know you're meant for something more (huge, really!) but how the heck do you make it happen?

Start-Up Society is going support you in creating a successful business that'll give you the freedom to work from your laptop, pick your own clients, make your own schedule, make money while you're sleeping so you can shop till you drop, jet around the world, but most importantly, help you make the impact you were born to have!


I'm the Founder &  Business Coach at Steadfast Society where we help ambitious + hard working female entrepreneurs build profitable online businesses and gain the freedom to do life on their terms.


How? I'm living proof that you too can build your dream business and live a life of freedom that'll allow you to passionately serve clients from all around the world while working straight from your laptop. I'm an ordinray girl who lived pay check to pay check until I dared to start my own business and tripled my yearly income!!


Start-Up Society Is Your Chance  To Create The Business Of Your Dreams!

So, how would it feel to have...

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You have big ideas but zero clue how to get started. Start-Up Society will give you the exact blueprint you need to launch your dream business. (Don't worry, this isn't a cookie cutter course!)

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Starting your own business means that you get to dictate how you spend your time. Wake up every day and do what you love while still having time for family, friends, and YOU!

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Run your business from wherever, whenever. Travel to dreamy destinations or Uber to the coffee shop in town all while running your dream business from your laptop.



Start-Up Society will help you get clear on your purpose and strengths. The program will empower you to make your unique mark on the world.



You will learn how to shift your money mindset so you can make big money pursuing your dreams and start living life on your terms – instead of someone else’s.



This program was created just for you, the woman who’s always known she’s meant for something big. It will take you from just dreaming of the life you desire to making it your reality.

ALL THIS IS SO POSSIBLE FOR YOU. We did it, our students are doing it, and you can do it too.


I'm Just An Ordinary Girl...


I didn't always have big dreams but deep down inside knew I was meant for something big. Life had become all about working at a boring 9-5, running a blog on the side (with a 25+ sized team), and doing freelance work. I was burned out from trying to balance passion projects I loved and doing jobs just to pay the bills.


Before going full-time in my business, I worked for a top-coaching company and eventually became the Head of Creative at I Heart My Life (I've been trained by the best!). This was my first taste living a laptop lifestyle but I still had a boss to report to. During that time, I helped the company make over a million in sales within 18-months of launching. I soaked in everything I could and learned the ins and outs of running a successful online business.


But I still craved the freedom to do life on MY terms. I got brave and decided my dreams were worth the risk. In fact, it was more of risk to stay somewhere that made me unhappy. Waiting was no longer an option. So, I handed in my notice and got serious about scaling my business. I threw myself into it!


Although I knew exactly what to do to create a successful business, it didn't stop me from needing a coach to support me. My biggest fear was not being able to earn at least what I was making at my job. That first month as a full-time entrepreneur I doubled my monthly income and within my first year I'd tripled my yearly income!

I'm not going to sugar coat it for you. This journey isn't easy. It takes determination, hard work, and resilience to make your dreams happen. God knows, most nights I just wanted to quit, curl up under my covers and binge watch Gilmore Girls. But, the results are so worth it! The freedom I have now is SO worth it.


 I want you to have the freedom, confidence, and passion I've gained. You only get one shot at this life. Make it the best one! You'll be surprised by how much you can accomplish in such a short time!


Are you done being miserable, stressed, and overwhelmed? Done working day and night building someone else's business? I know you're at a crossroads and I'm taking a stand for you! It's time to take back the reins and call the shots in your life because you're capable of creating a successful business fast!

To do it, you have to dare to step out of your comfort zone. After all, we don't grow from being comfortable but because of discomfort. I'm here because I didn't do it alone on this journey and you don't have to either. I'm forever grateful to my coach and biz besties for helping me become the success I am today!


Here's What's Included...



Twelve extensive modules outlining the exact strategies to grow your business. Includes fillable workbooks, checklists, guides, cheatsheets, video and audio trainings, including several technical system tutorials.



Two monthly live streams for five months. Hosted within our members exclusive Facebook Group! Get your burning questions answered. You'll have the opportunity to join 12 live streams in total. 



Access to trainings and rexources from exclusive guest experts on goal setting, productivity, success mindset, branding, website, sales funnels, Facebook ads, online marketing and much more!



Be part of a sisterhood of go-getter women who are dreaming big, just like you, and going for what they want. Connect with powerhouse ladies who believe in community over competition. 



Get access to an exclusive Facebook group, where you can share your story, your struggles, and your wins with like-minded women from around the world who are 100% for you. 



You'll not only invest in your business success but, thanks to charity: water, you provide clean drinking water for a community in need. When you invest in yourself you invest in others.

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Start-Up Society Course Curriculum


Click on the arrow to read more about the modules.

Month 1

Module 1 - Your Purpose-Driven Vision

  • Get crystal clear on exactly what you want in your life and business.
  • Create your personal definition of success (it's different for everyone!).
  • Design a big picture vision for your business that aligns with your greater purpose. Turn your dreams into goals, and begin putting those goals on a timeline.
  • Learn your strengths and weaknesses to know how to best move forward throughout the program and as the CEO of your business.
    Bonus Strength Finders Coach
    Beth Ballinger

Module 2 - Success Mindset

  • Detox your thought life and program your mind for success. Train yourself to think like a successful business woman!
  • Say goodbye to limiting beliefs that are preventing you from experincing freedom in your life and business.
  • Step into your power as the CEO of your business (& life).
  • Learn how to live your dream life right now (even before the money comes in).
    Bonus Productivity Training
    Polly Payne

Module 3 - Money Matters

  • Shift your money mindset, evaluate your finances, and learn how you may be blocking money from flowing your way.
  • Learn to know your money and get intimate with your bank account (instead of being scared to look at it!)
  • Ditch certain beliefs you’ve brought into your adulthood so you can crack through your stubborn “money ceiling”.
    Bonus Personal Finance Training
    Shanna Skidmore

Month 2

Module 4 - Your Dream Client + First Offer

  • Discover exactly who you are meant to serve, and how you can serve them in a unique and meaningful way.
  • Get clear on exactly what your ideal client will eagerly pay for, be excited by, and tell all her friends about!
  • Design your first offer/program/service and start bringing in the big bucks with something that’s totally you.
  • Connect with your ideal clients and attract her to you effortlessly.
    Bonus Business Foundations Trainings
    Steven J.B. Harper

Module 5 - Building A Stand-Out Brand + Website

  • Style a stand-out and magnetic brand!
  • Nail the visual component of your business by choosing irresistible colors, visuals, textures, fonts, and design that truly represent you.
  • Create a gorgeous visual brand that speaks to your dream clients.
  • Prepare for your first brand photoshoot!
    Bonus Branding + Photography Training
    Amanda Julca
    Bonus Copywriting & Storytelling Training
    Judy Tsuei

Module 6 - Creating A Hot Opt-In + Tripwire

  • Learn how to target your ideal client with an irresistible offer and get them on your list.
  • Develop your first value packed “free gift” that positions you as an expert in their eyes.
  • Create a hot tripwire and start creating passive income to pay off your ads (who doesn't love free leads?!).

Month 3

Module 7 - Email Marketing & Automation

  • Learn everything you need to know about newsletters and email marketing. How often should you contact your tribe?! I have the answer!
  • Set up a strategic sales funnel that converts cold traffic into paying clients (while you sleep!).
  • Get the exact sales funnel I used to gain thousands of new, engaged leads and the funnel that brings in passive income for me every month.

Module 8 - Fast-Track With Facebook Ads

  • Get access my top-converting Facebook ads.
  • A video Facebook ad training with my personal Facebook ads expert (she's helped me grow my list by thousands!).
  • Setting up and designing a high-converting landing page.
  • Learn how to grow your business on auto-pilot.
    Bonus Facebook Ads Training
    Rachel McMichaels

Module 9 - Social Media + Online Marketing

  • Uplevel your perceived credibility by creating a stand-out social media presence that builds your know, like and trust factor with potential clients.
  • Use social media and online marketing techniques to increase your influence and cultivate a loyal community.
  • Get clients from Instagram, Facebook, and other social media platforms.
  • Explore online marketing techniques like Facebook groups, videos, webinars and challenges in addition to Facebook ads.
Bonus Webinars + Challenge Training
Sara Dann
Bonus Facebook Live + Podcasting Training
Allison Hardy

Month 4

Module 10 - Client Systems, Structures, & Contracts

  • The nitty gritty of what you need to have in place before taking on clients so you have a smooth onboarding process.
  • Think welcome packs, scheduling tools, payment portals, legal contracts, etc.
  • Effectively manage your time as you get fully booked!
Bonus Legal Training
Christy Westerfeld

Module 11: Mastering Sales + Booking Clients

  • Finesse your skills and learn coaching techniques that have helped me become a successful entrepreneur!
  • Improve your discovery calls and conversion rate for effortless sales!
  • Become an expert at overcoming potential client objections.

Bonus Sales Training
Penny Comins

Module 12: The Whole Package

  • Putting it all together and celebrating everything you’ve accomplished over the past four months!
  • Design a plan for the future and what's next for your business.
  • Learn crucial weekly and monthly business maintenance activites.
Bonus Mindset Training
Penny Comins



Our Fast-Action Bonuses!

You'll get everything included in the SUS program plus these exclusive bonuses:


SS Exclusives

Resilience: Mindset Mastery Course

Influence With Instagram Course

Stand-Out On Social Media Course

Steadfast Society Biz & Travel Guide



CEO's Guide To Health by Life Well Lived

5-Week In Gym Bootcamp by Jenna Carelli

Style For Success By Rebecca Jacobs



Steadfast Society Success Reading List

Steadfast Society Resources Guide

Success Start Pack

Get started NOW! Plus, snag all our bonuses!


One-Time Payment

$1497 Full

12 In-Depth Business Modules

6 Monthly Q&A Hot Seats

6 Monthly Live Trainings

Exclusive Facebook Community

10+ Killer Bonuses

Lifetime Access

Sign Me UP

SAVE $300

Twelve Payments


12 In-Depth Business Modules

6 Monthly Q&A Hot Seats

6 Monthly Live Trainings

Exclusive Facebook Community

10+ Killer Bonuses

Lifetime Access

Let's do this!

Make Bite-sized Payments

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Don't take it from me - check out the success my clients are having! 

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First CLIENT Within 90 Days

It was actually probably the worst time to invest in anything – I was on maternity leave, earning half my monthly salary, and we had just bought a new house and started paying the mortgage! However, I was determined to make it work.

- Becky

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"I've signed on five clients, I’ve tripled my income, and I have structural tools including ones with finance, planning my month and week, and a social media content creation guide to help me continue..."

- Alarke

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"I got 30 opt-ins in the first 24 hours!! I've also gotten about 30 new IG followers and 40 new Facebook followers.

Things are happening!"

- Madeline Rose

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"I doubled my 9-5 monthly income, fully booked my one-on-one program less than 4 months post launch, launched an e-course, doubled my email list, created a highly engaged FB group..."

- Naomi Aidoo

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"I can't even imagine what my life would look like if I hadn't decided to invest in myself and work with Beth."


- Iga Dominica


Dearest Darling,

If you've made it this far than you know in you heart that Start-Up Society is meant for you. You've also here because of these three things:


How many times have you said this to yourself – ‘I am not ready.’? I’ve said it to myself hundreds of times and, you know what, that mindset cost me 6-figures!

When I launched my online business I let my age hold me back from going all in. I was young and thought no one would ever want to work with me. So instead I dabbled in my business and didn't go all in. I worked part time while making some extra income on the side from my side hustle. 

About a year in, a friend I’d gone to college with launched her online business, gave it her all, and created a 6-figure business in under a year. I was baffled by her bravery and was kicking myself for not chasing my dreams sooner. 

Stop over thinking!

You are more ready than you realize! And, there will never be a better time than right now! Chase those BIG dreams you have regardless of your fears! After all, your big dreams are in your heart for a reason. What better time than now to finally go after them?! 


To be totally real with you – I didn't always have the funds to invest in myself or my business. I'd see registration open and close for programs I was dying to join and end up seeing many big opportunities pass me by.

My mindset around money was keeping me stuck when I should have been allowing money to flow in and out of my bank account. My sister-in-law explains it like this...

"Remember, God has caused you to be a river, not a reservoir. The water in a river is pure and clean, but the water in a reservoir is contaminated."

Money isn't meant to sit stagnant. If it does, it cannot grow or multiply. When we are willing to invest in ourselves that investment returns to us (like a river)! How amazing is that?

The thing is, if you want to do big things, you have to believe in yourself first. Just by taking the leap and putting money into my business, I experienced a massive positive shift in my mentality and in my business success.



I remember writing down my biggest dreams during the beginning of the group program that changed my life. I secretly hoped they'd come true but wasn't sure if they really could. Now, almost two years later, I've seen my crazy dreams unfold right before my eyes!

If I can do it, so can you!

Surround yourself with other game changers so that you can continue to think big. This is your chance to transform your one life!

I'll be with you every step of the way.  Let's create and grow your dream business!

To really doing this,

Beth xo

P.S. Anything is possible!!!


Answers To Your Juicy Questions

Click on the arrow to read more.

When does the program officially start and end?

The course officially begins January 9th. When you register, you'll get all the date details. However, the sooner you get registered the better because there's a TON of material to get started on within the Membership site! You’ll be detoxing and decluttering every area of your life. Plus, you'll get access to all my self-study courses as well as bonus trainings from guest experts for free! You’ll also have extra time to start connecting with the other ladies in Start-Up Society. Don’t wait!

I'm not a coach – can I still take this program?

Yes! As long as you’re an online service-based business – graphic designers, chiropractors, fitness experts, social media experts and countless other professionals utilize the information I share in this program to compress their timeline and take their businesses to the next level. This course was designed with entrepreneurs in mind but is open to anyone who has really big dreams and needs help getting to where they want to go.

I'm still trying to identify my business path, does SUS help me gain clarity & direction?

Totally! When I started this exact process with my online business, I ALSO wasn’t sure what I wanted it to be. That said, within a few months I was up and running and had paying clients. The course is going to take you through the process of finding the best way to be in business for the lifestyle that you desire. Even if you currently HAVE a business idea, it may evolve as you become aware of all the possibilities for growth during the course.

I just started my business, is this program right for me?

Yes, there’s no reason for you to struggle for months (even years) trying to get your business to take off! Start Up Society has all of the information you need at the beginning to build that foundation and momentum towards your dreams.

What additional investments will I need to make in order to implement what I learn?

I did everything myself at the beginning! The biggest things I invested in at the start was small monthly payments for my website and email list tool. I will always give DIY options and you can start with what you have. It doesn’t have to be a fortune! However, I would recommend outsourcing sooner than I did (you’ll be surprised how much more you can earn when you have a team). I’d suggest having money for Facebook ads around Month 3 though. What’s important to know is that starting a business will likely cost much less than you think. Plus, it’ll cost you tens of thousands of dollars less than a brick and mortar business.

How much time will I need to devote to this course weekly?...

I’m not going to lie, you will need to invest time into this course and the launch of your business. I recommend setting aside 4-5 hours each week to work through the module. That does not includes our group call or the recommended reading.

Will all the calls be recorded? How will I get the training materials?

This is a completely online based program so everything will be stored on our Member’s Site. Once you register, you’ll get a unique log-in with that information. All calls will be recorded and the links will be on the Member’s Site as well as the weekly module content.

Is there a payment plan? How does it work?

Yes, you can pay five payments of $350 per month or you can pay twelve payments of $167 per month!

What is Purchase With Purpose?

663 million people in the world live without clean water. That’s nearly 1 in 10 people worldwide. As a committee member for charity: water in the UK, I've partnered with this incredible organization so that when you register for Start Up Society, you not only invest in your business development but give a gift that will change lives. Are you in? (Value Priceless)

Am I guaranteed to make money?

As you can imagine, there are no guarantees when it comes to programs like this, but my previous clients have gotten incredible results as you can see on this page. What I’m going to teach you is exactly what I did to go from nothing to making 5-figure months and beyond in my business. It’s possible for you too – especially if you already have a business, and it just needs some tweaking to support you in bringing in more clients. However, if you’re a complete beginner, I’d recommend having a side job as you build your coaching business because like anything, it does take time to get that momentum going. Expect to start working with clients and bringing in money towards the end of the course.


Get started NOW! Plus get access to our bonuses!

One-Time Payment

$1497 Full

12 In-Depth Business Modules

6 Monthly Q&A Hot Seats

6 Monthly Live Trainings

Exclusive Facebook Community

10+ Killer Bonuses

Lifetime Access

Sign Me UP

SAVE Over $300

Twelve Payments


12 In-Depth Business Modules

6 Monthly Q&A Hot Seats

6 Monthly Live Trainings

Exclusive Facebook Community

10+ Killer Bonuses

Lifetime Access

Let's do this!

Make Bite-sized Payments


Still Have Questions? Comments? We'd Love To Help!

Feel free to get in touch below!

Name *
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